Meet the Team: Kat-Communications Strategist

Posted by on Jun 23, 2016 in Agency News, Uncategorized

We’re giving you the inside scoop on the entire WOC team with our “Meet the Team” series. This month, the spotlight is on our new Communications Strategist, Kat Beaulieu.

Kat Beaulieu has been creating communications for diverse audiences since 1996. She cut her teeth working in the communications department of North America’s #1 ski resort – Whistler Blackcomb. Since then she’s worked with a variety of organizations, from schools to governments to international corporations. Kat’s background includes work in the specialized field of Human Resources communications, where she crafted employer brands and programs to attract and engage talent. Kat has developed employer marketing campaigns for digital and traditional media and has influenced audiences through social media, reputation management and internal communications strategies. Kat has a Bachelor of Arts in Anthropology from the University of British Columbia. On weekends she enjoys pushing the limits of her communication abilities by practicing dog and horse whispering.

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What would you be doing if you weren’t at your current job?
Horseback riding.

What’s one word you would use to describe yourself?
Enthusiastive….I know that’s not really a word, but I wanted to say both enthusiastic and creative and was only allowed one word!

Fill in the blank. “If you really knew me, you’d know ____.”
I love to eat. A lot.

What super power would you like to have?
To make time stand still.

What would a “perfect” day look like to you?
Coffee. Horses. Lunch. Horses. Beer. Dinner. Sleep.

What’s the most important lesson you’ve learned in the past year?
“Fake it ‘till you make it.” I probably should contextualize that by saying it’s something that comes from my horseback riding coach, but has been remarkably effective in non-horsey situations as well. Except work of course. Would never fake anything at work. Ever.

Best vacation you’ve had?
There have been many excellent vacations. All have their awesome moments, so it’s impossible to pick one as the best.

What’s your most embarrassing moment at work?
Back in college when I was a server I accidentally spilled prime rib au-jus on the train of a bride’s gown while I was serving her at the head table. Yup. That really happened. I was mortified.

Favorite quote?
“Anger is an acid that can do more harm to the vessel in which it is stored than to anything on which it is poured.” Mark Twain

If Hollywood made a movie about your life, who would be cast as you?
Uma Thurman, because I look just like her. JK, it would probably be a muppet with fine stringy hair and spindly arms and legs.

What’s your drink of choice?
A cold, hoppy IPA.

What’s one thing you can’t live without?
Animals.

Favorite line from a movie?
“Have fun storming the castle!”

What do you like to do in your free time?
Did I mention horses?

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